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What Would Google Do: Non-Profit Edition

I've been tweeting and yapping to friends about Jeff Jarvis's terrific book " What Would Google Do " even before I've properly finishing the thing. I sat myself down tonight and plowed through the last 100 pages where Jarvis examines different industries including automotive, manufacturing, telcom, healthcare and more to see what Google would do if they were in those businesses. On one hand, I was really hoping that Jarvis had taken a look at the non-profit sector given my personal history in the sector and my ongoing interest in how non-profits operate. I'll also note that I used to write a fairly well read non-profit marketing blog . Unfortunately, the book doesn't delve into this much, if at all. I thought, instead of a basic set of notes or a book review as I usually do that I'd jump back in time and take a look at the sector with fresh, and "Googley" eyes. If you haven't yet read the book, the basic premise is that Google fundamenta...
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Run!

I wrote a short piece on my LinkedIn page about transitioning to a startup called " Run !" Cross posting it here for archiving sake... I'm a huge fan of Zombie shows like The Walking Dead and it's new spinoff, Fear the Walking Dead. Running is a big part of being in a zombie apocalypse.  It turns out, running is also a bit part of working for a startup. After many years and several industries (non-profit, tech, consulting), I find myself back in what I call "startup land' - that magical place where chaos reigns and everyday brings a new set of challenges, each of which feels more important than the next. As it turns out, I thrive on that sort of chaos. Even when I was at PwC working as a consultant, the most interesting projects were the ones where there was total chaos. I'd look around and see everyone scrambling for cover and I'd just revel in the madness.  Now that I'm back in the thick of things working for a very small technology c...
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I Can Save the US Auto Industry, Really!

I have the answer! I really do. But I want to lay out some ideas before dropping the bomb on you. A few disclaimers before we get started... In reality, I have very little car experience. Never marketed a car, built a car or designed a car. That said, I've paid for CV boots, brakes, tires and once, an entire new front end. I've wrecked a few cars (no one hurt), and certainly spent plenty of time at the gas pump. I have washed cars occassionally, but don't like it that much. Now that I've gotten that out of the way, here are some actual disclaimers: I'm not a huge car nut. My brother fills that gap in our family. I did once subscribe to Car & Driver, but only for a short time. I tend to view cars as a depreciating asset, but I do trip out when I see a really cool looking ride. I actually (delusional or brilliant, you tell me) believe I can save the US Auto Industry with my idea. The idea is free for you to take and use. All I ask is that I get a free one of my ch...
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